Shaping sustainability with data-driven
insights, compliance, and collaboration.
We’re on a mission to transform the fashion and footwear
industry through innovation, transparency, and
measurable change.

About Kinset

Kinset is a green tech company that helps brands navigate their sustainability compliance requirements and bigger environmental challenges.

Through our custom-built SaaS platform, we partner with you to seamlessly integrate your core business data, ensuring compliance with global environmental standards.

Together, we address your brand’s challenges and provide actionable insights into your supply chain and consumer behavior—driving long-term ROI

How Kinset started

Kinset was founded by Katie out of frustration with the fashion industry’s vague and inconsistent definitions of sustainability. As the founder of a sustainable fashion brand Theo + George, she struggled to determine whether her fashion range was truly sustainable. She wanted a clearer, more transparent approach–but everything she found seemed like greenwashing. 

Seeking a definitive, data-driven solution, Katie teamed up Alan Giles, a serial entrepreneur and tech exec, to create Kinset. Kinset’s digital platform offers clear, measurable insights into sustainability, enabling brands to assess their environmental impacts and make better business decisions.

The Kinset team

Katie O’Riordan

Katie O’Riordan

CEO & Co-Founder

Katie O’Riordan is the CEO and Co-Founder of Kinset, with over 20 years of experience in fashion and sustainability.

At Burton Snowboards, Katie helped launch innovative outerwear collections that emphasised performance and sustainability. Notably, Katie designed the 2010 US Olympic snowboarding uniforms, exemplifying her ability to merge high-performance design with innovation.

Katie also founded her own sustainable fashion label, Theo + George. She’s been shortlisted for the IDI Universal Design Award (2015) and IFIA Fashion Designer of the Year (2017). A board member of the Council of Irish Fashion Designers for nearly a decade, she is also a member of the European Fashion Alliance.

Alan Giles

Alan Giles

CTO & Co-Founder

Alan, is an experienced serial entrepreneur and tech executive, instrumental in the success of Boxever and Aylien,.

Throughout the number of businesses that Alan has successfully built and sold, his particular focus is on scaling businesses and driving high-growth cultures. As Kinset’s CTO, he brings this proven track record at an executive level, combining strategic counsel with hands-on leadership in product development, sales and marketing, organisation transformation, risk management, fundraising and M&A.

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